trendtracking

noun
UK /ˈtrɛndˌtrækɪŋ/
US /ˈtrɛndˌtrækɪŋ/

The act of watching what is becoming popular.

The toy company uses trendtracking to see which new games kids like best.


OTHER MEANINGS

2. The process of following changes in data over time.

Trendtracking of the weather helped the farmers plan their harvest.

3. Keeping a record of how a topic rises or falls in popularity online.

Her trendtracking showed the song was getting more popular every day.

4. A method of noticing patterns in sales or behavior.

The store used trendtracking to decide which shoes to order.