repeat business
nounUK /rɪˈpiːt ˈbɪznəs/
US /rɪˈpiːt ˈbɪznəs/
Repeat business is when customers come back to buy from the same shop or company again.
The little bakery gets lots of repeat business because its cookies are so good.
OTHER MEANINGS
2. Orders or purchases made by clients who have bought from a company before.
Half of the restaurant's income this month came from repeat business.
3. The ongoing commercial activity generated by satisfied clients returning over time.
Good service turns first-time buyers into repeat business.
4. A measure of how often existing customers choose a company again instead of a competitor.
The manager tracks repeat business to see if customers are happy.