promotion strategy
nounUK /prəˈməʊʃən ˈstrætədʒi/
US /prəˈmoʊʃən ˈstrætədʒi/
A plan for telling people about something so they will buy it or like it.
The toy company made a promotion strategy to sell more robots.
RELATED WORDS
OTHER MEANINGS
2. A set of actions a business uses to make a product more popular.
Their promotion strategy included free samples and posters.
3. The way a company decides to advertise and sell something.
The manager explained the new promotion strategy to the team.
4. A plan to help people notice and try a new item.
The bakery's promotion strategy gave out free cookies on opening day.