marketing plan
nounUK /ˈmɑːkɪtɪŋ plæn/
US /ˈmɑːrkɪtɪŋ plæn/
A plan that tells how a company will sell its things to people.
The small bakery wrote a marketing plan to bring in more customers.
RELATED WORDS
OTHER MEANINGS
2. A written document that lists the goals and steps for selling a product.
The team reviewed the marketing plan before the product launch.
3. A schedule of actions for reaching new buyers.
Their marketing plan included social media ads and a weekend sale.
4. The part of a business plan that deals with customers and selling.
Investors asked to see the marketing plan first.