onlinecampaignplanning

noun
UK /ˌɒnlaɪn kæmˈpeɪn ˈplænɪŋ/
US /ˌɑːnlaɪn kæmˈpeɪn ˈplænɪŋ/

the act of making a plan for a project that happens on the internet.

Our team spent the morning on online campaign planning for the new website launch.

SYNONYMS

digital campaign planningweb campaign planninginternet campaign planningonline marketing planning

RELATED WORDS

strategymarketingadvertisingsocial mediapromotion

OTHER MEANINGS

2. the process of organizing the steps and goals of an internet-based advertising effort.

Good online campaign planning helped the store reach more customers.

3. the work of deciding what messages and tools to use for a promotion on the web.

She handles online campaign planning for several small businesses.

4. a set of written ideas and schedules for running an activity on the internet.

The manager reviewed the online campaign planning before approving the budget.