mottoes

noun
UK /ˈmɒtəʊz/
US /ˈmɑːtoʊz/

Short sayings that people use to show what they believe in.

The school has three mottoes that the students say every morning.


OTHER MEANINGS

2. Short phrases printed on a family crest or coat of arms.

The knight's shield had two mottoes written in old French.

3. Words written inside a greeting card or cracker that share a fun message.

The Christmas crackers each had little mottoes inside.

4. Guiding phrases that a company or team uses to describe its goals.

Many sports teams have mottoes like 'Never give up.'