customer behavior
nounUK /ˈkʌstəmə bɪˈheɪvjə/
US /ˈkʌstəmər bɪˈheɪvjər/
The way people act when they buy or use things.
The store studies customer behavior to learn what shoppers like.
OTHER MEANINGS
2. The study of how people decide to buy products.
She took a class on customer behavior in business school.
3. The actions customers take online, like clicking or buying.
The website tracks customer behavior to improve its pages.
4. How people react to a company's service or products.
Good customer behavior data helped the shop fix long lines.