catchphrasing
nounUK /ˈkætʃ.freɪ.zɪŋ/
US /ˈkætʃ.freɪ.zɪŋ/
Catchphrasing is the act of making up or using a short, catchy saying that people remember.
The comedian's catchphrasing made everyone repeat his funny lines.
RELATED WORDS
OTHER MEANINGS
2. The repeated use of a signature phrase by a person or character.
Her constant catchphrasing turned a simple greeting into a famous quote.
3. The process of turning an idea into a memorable short expression.
Good advertising depends on clever catchphrasing.
4. The style or habit of speaking in catchy, quotable phrases.
His catchphrasing made his speeches easy to remember.