catchphrasecampaigning

noun
UK /ˈkætʃ.freɪz.kæmˌpeɪ.nɪŋ/
US /ˈkætʃ.freɪz.kæmˌpeɪ.nɪŋ/

Using a catchy saying over and over to get people to support something.

The students tried catchphrasecampaigning by shouting their fun slogan all week.


OTHER MEANINGS

2. A marketing strategy built around a memorable repeated phrase.

The toy company's catchphrasecampaigning made the jingle famous everywhere.

3. Political persuasion that relies on a short, repeated slogan rather than detailed plans.

Voters grew tired of catchphrasecampaigning and wanted real answers.

4. The act of spreading a group's favorite saying to build team spirit.

Their catchphrasecampaigning at the rally got everyone cheering together.