wholesaleprice

noun
UK /ˈhəʊlseɪl praɪs/
US /ˈhoʊlseɪl praɪs/

The lower price a store pays when it buys many things at once to sell to others.

The shop bought the toys at wholesale price and sold them for a little more.


OTHER MEANINGS

2. The price charged by a wholesaler to a retailer.

The wholesaler quoted a wholesale price of two dollars per unit.

3. A price that is much lower than the usual retail cost.

We got the chairs at wholesale price because we ordered fifty of them.

4. The base cost used to calculate a selling price.

The manager set the shelf price by adding a markup to the wholesale price.