utility-first strategy

noun phrase
UK /juːˈtɪlɪti fɜːst ˈstrætədʒi/
US /juːˈtɪlɪti fɜːrst ˈstrætədʒi/

A way of building things where you first make the parts that do useful jobs, then make them look nice.

The team used a utility-first strategy to build the website quickly before adding colors and decorations.


OTHER MEANINGS

2. In web design, a method of styling pages with small single-purpose classes instead of large custom style blocks.

With a utility-first strategy, developers add small helper classes directly in the HTML.

3. A business plan that focuses on making a product useful and reliable before spending money on marketing or looks.

Their utility-first strategy meant customers trusted the app long before its fancy redesign.

4. A learning approach where students practice practical skills before studying theory.

The coding bootcamp follows a utility-first strategy, so students build real projects from day one.