rhetoric
nounUK /ˈret.ər.ɪk/
US /ˈret̬.ɚ.ɪk/
The way someone uses words to make people listen or agree.
The mayor's speech was full of clever rhetoric that made the crowd cheer.
RELATED WORDS
OTHER MEANINGS
2. Words that sound impressive but are not honest or meaningful.
The advertisement was just empty rhetoric with no real facts.
3. The study of how to use language well to persuade people.
She studied rhetoric in college to become a better speaker.
4. A particular style of speaking or writing used by a group.
The rhetoric of the protest was angry and urgent.