memorability

noun
UK /ˌmemərəˈbɪləti/
US /ˌmemərəˈbɪləti/

The quality of being easy to remember.

The song's catchy tune gave it great memorability.


OTHER MEANINGS

2. The ability of something to stay in your mind for a long time.

The memorability of her speech surprised everyone.

3. How well a thing can be recalled later.

Researchers tested the memorability of different logos.

4. The state of being worth remembering.

The memorability of that day made it special.