mediastrategy

noun
UK /ˈmiː.di.əˌstræt.ə.dʒi/
US /ˈmiː.di.əˌstræt̬.ə.dʒi/

A plan for how to share news and stories with lots of people.

The team made a mediastrategy to tell everyone about the school fair.


OTHER MEANINGS

2. The way a company decides which TV, radio, and internet channels to use.

Their mediastrategy focuses on social media and podcasts.

3. A set of rules for handling reporters and news outlets.

The mayor's mediastrategy keeps interviews short and clear.

4. The study of how messages spread through media.

She took a class on mediastrategy and public opinion.