keyaccount
nounUK /ˈkiː əˌkaʊnt/
US /ˈkiː əˌkaʊnt/
A key account is a very important customer that a company takes special care of.
The sales team meets every month to plan how to keep their key account happy.
RELATED WORDS
OTHER MEANINGS
2. In business planning, a key account is a large or strategic customer that gets a dedicated manager.
She was promoted to key account manager for the company's biggest retail partner.
3. In accounting software, a key account can mean a main ledger account used for tracking important money.
The bookkeeper marked the payroll key account so it would appear on the summary page.
4. In gaming or online services, a key account is a main user profile that holds a player's purchases and progress.
He linked his key account to the new console so his games would carry over.