interactive design

noun
UK /ˌɪntərˈæktɪv dɪˈzaɪn/
US /ˌɪntərˈæktɪv dɪˈzaɪn/

Interactive design is the way people make things like apps and games that you can touch, click, or play with.

The interactive design of the museum app lets kids tap on dinosaurs to hear their roars.


OTHER MEANINGS

2. The process of planning how users will move through and respond to a digital product.

Good interactive design keeps visitors from getting lost on the website.

3. A field of study that combines art, technology, and human behavior.

She studied interactive design so she could build helpful learning tools.

4. The look and feel of buttons, menus, and screens that respond to a person's actions.

The game's interactive design makes every swipe feel smooth and fun.