designstrategy

noun
UK /dɪˈzaɪn ˈstrætədʒi/
US /dɪˈzaɪn ˈstrætədʒi/

A design strategy is a plan for how to make something look and work well.

The team used a simple design strategy to make the app easy for kids to use.


OTHER MEANINGS

2. The overall plan a company follows to create products that people want to buy.

Their design strategy focuses on making furniture that is cheap and strong.

3. A way of solving a design problem by choosing the best ideas and steps.

Choosing bright colors was part of her design strategy for the poster.

4. The set of rules a designer follows to keep all their work looking the same.

The brand's design strategy says every logo must use the same blue.