conceptmessaging
nounUK /ˈkɒnseptˌmɛsɪdʒɪŋ/
US /ˈkɑːnseptˌmɛsɪdʒɪŋ/
Sending a big idea to people in a way they can understand.
The team used conceptmessaging to explain their new game to kids.
OTHER MEANINGS
2. The words and pictures used to share a main idea with an audience.
Their conceptmessaging made the science fair project easy to grasp.
3. A plan for how a company tells people about its big idea.
The startup hired a writer to improve its conceptmessaging.
4. The act of turning a complicated idea into a simple message.
Good conceptmessaging turned the hard topic into a fun poster.