buying decision

noun
UK /ˈbaɪ.ɪŋ dɪˌsɪʒ.ən/
US /ˈbaɪ.ɪŋ dɪˌsɪʒ.ən/

The choice a person makes about what to buy.

After comparing the two bikes, she made her buying decision and chose the red one.


OTHER MEANINGS

2. The moment when a shopper finally decides to pay for something.

The store's friendly staff helped speed up his buying decision.

3. A company's choice about which supplies or services to purchase.

The manager's buying decision saved the office a lot of money.

4. The result of thinking about cost, quality, and need before buying.

Her buying decision was based on quality rather than price.