buyerawareness
nounUK /ˈbaɪər əˈweənəs/
US /ˈbaɪər əˈwernəs/
Knowing what you are buying and whether it is a good choice.
Buyer awareness helps people avoid wasting money on things they do not need.
RELATED WORDS
OTHER MEANINGS
2. The stage when a customer first realizes they need a product.
The ad aimed to create buyer awareness before the product launch.
3. A company's understanding of what its customers want.
The survey improved the store's buyer awareness of local tastes.
4. The level of attention shoppers pay to prices and quality.
High buyer awareness pushed the brand to be more transparent.